Localytics announced today that the company is a Facebook mobile measurement partner. New and existing Localytics customers can immediately use Localytics for attribution and measurement of Facebook mobile app install ads, and their impact on customer acquisition, engagement and lifetime value.
Facebook recently announced its Open Graph Beta and added Timeline and Ticker to its Newsfeed, while Apple integrated Twitter into iOS 5 with hooks for third-party developers. To help app publishers consider their social media integration strategy, research from Localytics … Continue reading
