Between multiple lawsuits and press comparisons to the newly-launched iPhone 5, Samsung’s Galaxy S3 is benefiting from being compared to Apple’s phones. Weekly new Galaxy handsets are growing quickly, punctuated by spikes following the Apple-Samsung verdict and the iPhone 5 announcement.
A new study by Localytics looks at mobile usage across all fifty states and finds that 70% of the most active iPhone states vote Democrat while 70% of the most active Android states lean Republican. With the Obama and Romney campaigns seeking every advantage, targeted smartphone advertising will be useful when trying to reach Democratic and Republican voters and volunteers in swing states, which cluster around the average iPhone and Android distribution.
In great news for the mobile app market, app retention rates are improving as app publishers shift from an early focus on “downloads” to more mature customer acquisition and retention models. The overall app industry improved retention rates 19% over the last year. App publishers for the iPhone and iPad saw the greatest success, with retention rates 52% higher than those on Android.
AT&T may no longer have iPhone exclusivity, but their 2007 deal with Apple continues to pay dividends. Based on apps running Localytics app analytics, 56% of Apple’s newly-launched iPhone 4S handsets are running on AT&T. Verizon, which has carried the … Continue reading
The latest and greatest Apple mobile operating system, iOS 5, has been available to the public for less than a week, and yet it’s already been downloaded enough to power 33% of all eligible iOS devices. If you remove the … Continue reading
The latest Localytics SDK is now compatible with Apple’s soon-to-be-released iOS 5. Any developer who submits either a new app or an update to their existing app to Apple’s App Store should make sure they have incorporated our most up-to-date … Continue reading
Despite AT&T’s nearly eight-month head start, Verizon has managed to capture nearly a third of the US iPhone 4 market. Mobile app analytics firm Localytics broke down all US iPhone 4 traffic to come up with the figure, as well … Continue reading
Apple and Google have traded jabs over who’s registering more users, but Android wins the upgrade race—at least when comparing two of the most popular phones, the Apple iPhone 3GS and the Motorola Droid. Two weeks into the upgrade cycle, almost twice as many Droid users had upgraded to Android 2.2 than iPhone 3GS users who upgraded to Apple iOS 4. The reason? iPhone upgrades require connecting your phone to your computer. Which raises another question, will Apple eventually offer over-the-air upgrades to iPhones and (especially) iPads?
Ever since Android devices have started to overtake the iPhone in terms of growth (and according to some reports, in terms of actual market share), I’ve been seeing a lot more companies take a serious look at both porting their existing apps to Android and developing new apps side-by-side for both platforms. I want to get straight to the point and demolish delusions you have that you can exactly port the UI for your current iPhone app screen for screen, rewrite in in Java, call it a day and expect rave reviews. Here’s why.
Before Apple iOS 4, only one app could run at a time and every app had a clearly defined starting and ending point. With the introduction of multitasking in iOS 4, apps are no longer terminated when a user exits but are instead moved to the background and resumed when the user returns. In fact, many apps such as music players and messaging clients are intended to persist in the background indefinitely without any defined stopping point. As a result, the old way of tracking app sessions no longer accurately reflects the users’ behavior.
