Pricing that scales with
your users or data

Analytics
 

 

< 10,000 MAUs
or 1M data pts

< 25,000 MAUs
or 1.5M data pts

< 50,000 MAUs
or 3M data pts

< 100,000 MAUs
or 6M data pts

< 200,000 MAUs
or 12M data pts

 

> 200,000 MAUs
or 12M data pts

Analytics

Learn More

Professional

For startups and growing apps.

$200/mo

$350/mo

$600/mo

$1,100/mo

Enterprise

World class scalability & support.

From $1,700/mo

Interested in Enterprise Edition with Analytics?
 to set up a demo.

Analytics & Marketing

 

< 10,000 MAUs
or 1M data pts

< 25,000 MAUs
or 1.5M data pts

< 50,000 MAUs
or 3M data pts

< 100,000 MAUs
or 6M data pts

< 200,000 MAUs
or 12M data pts

 

> 200,000 MAUs
or 12M data pts

Analytics & Marketing

Learn More

Professional

For startups and growing apps.

$400/mo

$700/mo

$1.200/mo

$2,200/mo

Enterprise

World class scalability & support.

From $3,400/mo

Interested in Enterprise Edition with Marketing & Analytics?
 to set up a demo.

Analytics:
  • Granular analytics
  • Rich User Insights
  • Powerful Segmentation
  • Lifetime Value tracking
  • Retroactive Funnels
Marketing:
  • In-app & Push Messaging
  • Campaign Attribution
  • A/B Testing
What's in Enterprise:
  • Everything in Professional
  • Dedicated Account Manager
  • Personal support
  • Training & integration assistance
  • High Volume Packages & Discounts

Professional

For startups and growing apps.

Enterprise

World class scalability & support.

Frequently Asked Questions

What is a Monthly Active User (MAU)?

We count Monthly Active Users (MAUs) as people who have opened your app at least once within the last 30 days. Billing by MAUs ensures that you don’t get charged for inactive users.

What is the difference between MAU and data point pricing?

At Localytics, our preferred approach is to bill based on the number of users in your app. We believe that pricing by MAUs is an accurate and effective pricing format. This keeps pricing more predictable and consistent with the growth of your app. We do offer a data point pricing plan as a secondary option, but data point pricing can be less predictable and not representative of your app’s true performance. The Marketing add-on is always priced based on MAUs because Marketing activities are always tied to users.

Can I purchase the Localytics Marketing solution separately?

No. Localytics Marketing is powered by and rooted in our Analytics solutions, meaning Analytics is always required in order to utilize Marketing.

What is the difference between Professional and Enterprise?

While the functionality of Professional and Enterprise is similar, our Enterprise package is designed to support apps with significant scale. Organizations with over 200,000 MAU’s or 12M Monthly Data Points receive the Enterprise package benefits. These benefits include additional onboarding help, access to higher priority support, and additional features that facilitate large user bases such as Raw Data Access and Unlimited Messaging.

Professional customers get access to standard email and phone support, as well as live, on-demand training and best practices documentation.

What happens if I’m a Pro customer but want access to Enterprise features?

Pro customers are able to purchase additional services a la carte, including Raw Data Access and Customer Success services. Contact your account rep or email sales@localytics.com for more information on these services.

Note that we can’t backfill Raw Data if you purchase it after you first integrate your app with Localytics.

Can I purchase an Enterprise package even if I’m not in that user tier yet?

Yes. If you are anticipating growth you can certainly invest ahead of it. Contact our sales team at sales@localytics.com to get started.

Do I have to pay for Professional by Credit Card?

Our Professional product is designed to be easy to try and easy to buy. However for those customers willing to make an annual upfront commitment (for deals of a certain size) we can accommodate invoicing. Contact our sales team for more info.

How much does Enterprise cost?

Enterprise pricing varies. We start Enterprise pricing at just $1700 a month for organizations with over 200,000 MAU’s or 12M Monthly Data Points. Our goal is to offer you the best package that meets your business needs. Please contact an account representative today and we’ll create a custom quote for you!

What happens if I go above the tier I’m currently in?

If this happens, you’ll automatically get billed at the rate in the next tier. Also congratulations are in order, because you’re growing! If you are a Professional customer and go above the 200K user tier, you’ll be billed $1500 ($3000 if you also have Marketing) for that month. After this “flex month” you will engage with the Localytics team to determine whether an Enterprise contract is appropriate for your organization’s growth.