Understand Your Web Users in Detail
Keep your finger on the pulse of digital engagement on both web and mobile. By leveraging robust web analytics in combination with mobile analytics, you can track key events and user interactions, boost ROI, and refine your omni-channel marketing strategy.
Ensure your web app is optimized for the most frequently used OS, device and browser
Capture Every Channel to Optimize Your Marketing
Our web analytics solution captures data about your users’ actions on the web to paint a 360 degree view of your customer. By exposing behavioral patterns in this way you can drive better user engagement on both web and mobile channels.
Cross-channel reports for on-the-fly comparisons
Aggregate cross-channel metrics so you don’t have to do calculations