Privacy Policy

Last Updated: April 15, 2025

Introduction

Localytics ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the "Site").

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the Site.

Collection of Your Information

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

Personal Data

Personally identifiable information that you voluntarily provide to us when you register with the Site, express an interest in obtaining information about us or our products and services, or otherwise contact us. This personally identifiable information may include, but is not limited to:

• First and last name
• Email address
• Phone number
• Employer or company name
• Job title
• Mailing address

Derivative Data

Information our servers automatically collect when you access the Site, such as your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the Site.

Cookies and Web Beacons

We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Site to help customize the Site and improve your experience. When you access the Site, your personal information is not collected through the use of tracking technology. Most browsers are set to accept cookies by default. You can remove or reject cookies but be aware that such action could affect the availability and functionality of the Site.

Specifically, we use the following types of cookies:

• Essential cookies: These cookies are essential to provide you with services available through our Site and to enable you to use some of its features.
• Analytics cookies: These cookies track information about your visits and usage of the Site so that we can make improvements and report on our performance. We use Google Analytics as our analytics provider. You can learn more about Google's privacy practices here.
• Preference cookies: These cookies collect information about your choices and preferences and allow us to remember things like your preferred language or region.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since each browser is different, look at your browser's Help Menu to learn the correct way to modify your cookies.

Use of Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. We may use the information we collect from you in the following ways:

• To send you marketing and promotional communications
• To respond to your inquiries and provide customer service
• To monitor and analyze usage and trends to improve your experience
• To enable targeted marketing and personalized product recommendations
• To fulfill and manage purchases, orders, and payments

Disclosure of Your Information

We may share information we have collected about you in certain situations. Your information may be disclosed as follows:

By Law or to Protect Rights

If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.

Business Transfers

If we or our subsidiaries are involved in a merger, acquisition, or asset sale, your information may be transferred as part of that transaction.

Third-Party Service Providers

We may share your information with third parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

Security of Your Information

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

Your Rights Under GDPR

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Localytics aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

You have the following data protection rights:

• The right to access, update or delete the information we have on you
• The right of rectification (to correct inaccurate data)
• The right to object (to processing of your personal data)
• The right of restriction (to processing of your personal data)
• The right to data portability (to receive your data in a structured format)
• The right to withdraw consent (at any time where consent was provided)

California Privacy Rights

California Civil Code Section 1798.83, also known as the "Shine The Light" law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year.

Contact Us

If you have questions or comments about this Privacy Policy, please contact us at: