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Back to Basics

It never hurts to get a refresher on what a push notification actually is, or everything covered by the term mobile marketing.

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Back to Basics

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Resources

The 2018 Mobile Benchmark Report

Every six months Localytics publishes benchmark statistics on mobile app engagement. Here we have compiled our 2017 H2 benchmarks and insights into one easy to read report.

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Success of a 1st Year Program

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A Common Data Strategy for Marketing Orchestration

Learn how Macy’s works cross-channel with various internal marketing teams to send the right messages at the right time.

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The AI Revolution & Road to Superintelligence: Human Progress

Learn how humans get predictions wrong by underestimating the future and forgetting to take exponential growth into account.

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The AI Revolution & Road to Superintelligence: 2027

Imagine a future where everyone has a virtual reality (VR) set in their pocket and how it will disrupt the notion of being present.

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The AI Revolution & Road to Superintelligence: What is AI?

Learn about AI, a relatively new software designed to make intelligent decisions or accurate predictions in problem domains.

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