Back to Basics

It never hurts to get a refresher on what a push notification actually is, or everything covered by the term mobile marketing.

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Back to Basics

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Push Notification Best Practices and Mobile App Marketing Tips

2019 Mobile App Benchmark Report to Inform Your 2020 Strategy

2019 app benchmark summary report to help you make the right calls for 2020.

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It’s Not Just Personalization, It’s Love

Upland Localytics research showcases the factors that go into why consumers love their favorite brands, and what brands can do to become one of their customers’ biggest advocates.

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Personalization Framework for Digital Experiences

Marketing personalization sounds impossible to achieve, but it shouldn’t. Follow a step-by-step process to make your personalization and audience segmentation efforts manageable.

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What Can Personalization Do For Your Marketing?

Study after study has shown that personalizing messages can make your marketing far more effective. The thing is, there’s more than one way to personalize a message.

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The Stages of Personalization

Ready to up your personalization game? Our Stages of Personalization eBook shows you the path to delivering a more personalized experience for your customers.

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2019 App Marketing Guide

There's plenty of opportunity for brands to build longer, more valuable relationships with their users. Now you just need to know where to focus your digital strategy.

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