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Back to Basics

It never hurts to get a refresher on what a push notification actually is, or everything covered by the term mobile marketing.

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Resources

The Media + Entertainment Mobile Marketing Playbook (Updated Oct 2017)

Get 15 mobile marketing campaign ideas proven to work for media and entertainment apps, plus real-life examples from brands like Netflix and ESPN Sports.

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The Retailer’s Mobile Marketing Playbook (Updated Sept 2017)

Learn the the most important elements of a successful retail mobile marketing strategy.

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7 Mobile App Marketing Campaigns For Retail Success

Localytics' CMO Josh Todd & Head of Content Justina Perro break down how retailers can succeed at mobile marketing; complete with real-life examples from brands doing it right.

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The 2017 App Marketing Guide

Every big mobile app trend and data point we saw in 2016, and the 5 key takeaways for mobile app optimization and success in 2017.

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A Beginner’s Guide to App Marketing

Move beyond downloads: learn how to engage, retain & convert your app users to increase loyalty & drive app ROI with this introductory guide to app marketing.

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The Complete Guide to In-App Messaging

Learn how to drive 27% more app launches and double your user retention with in-app messaging.

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