Gain Deep App & Web Insights

Real-time insights to fuel smarter customer engagement

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Features OverviewAnalytics, Attribution, Funnels


Powerful, Real-time Analytics

See a complete view of what customers are doing in your app or on your website so you can get insights that lead to smart, meaningful digital engagement strategies. 

Watch for trends and correlations, and see how your engagement activities impact your customers and their interactions with you. Our real-time app analytics include in-depth reporting and filtering, unsampled data collection and access to your raw data, as well as industry benchmarking to provide more perspective on your results.

Example mobile app rich push notification using Localytics

Make an Impact Using Analytics

Understand which customer groups contribute to the greatest lifetime value and expose trends in revenue, acquisition source and user attributes and activities. 

Let’s say you’re a retailer who wants to attract new customers, you found that your highest LTV customers are women ages 18-24, are in college and live in urban areas. Create targeted acquisition campaigns on social media to attract similar customers.

More Ways to Apply Your Analytics


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Attribution

Analyze your acquisition campaigns to understand where your valuable users come from, and optimize ad spend to attract the best customers possible.  We’re certified as a Facebook Mobile Measurement Partner and Twitter Official Partner.

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Custom Dashboards

Create and save customized analytics reports in one place to easily access metrics that are specific to your strategy. Also view reports side by side to compare across activities or users, and share your dashboard for better collaboration.

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Raw Data Access

Get full access to your raw data so you can run custom queries and get even deeper analytics insights, or export your data to a CRM, DMP or any of our partner platforms using our API.

Analytics Features

Get up and running quickly with 10 detailed analytics reports ready to use right out of the box. And if you need more, custom reports can be created to meet your unique needs.

ENGAGEMENT

Gauge app and website health by how much time users spend there, and how often they return

EVENTS

See how users interact with your app or website so you can build a more engaging experience

FLOWS

Determine user paths as they navigate your app or website to help create a frictionless user experience

FUNNELS

Create custom funnels to track chains of events in your app or website to optimize conversion points

LOCATION

Gain visibility on where your app or website is most popular geographically


PREDICTIONS

Forecast user actions to be proactive in preventing churn and driving conversions

RETENTION

Gauge customer loyalty by understanding how often and why users return

REVENUE

See the value and volume of transactions, and find out which users generate the most revenue

SEGMENTS

Group users by behaviors, and determine what leads to positive and negative outcomes to improve your strategy

USAGE

See when, how long, and how frequently users visit your app with usage metrics


Ready to learn more?

We’re just scratching the surface of what Localytics can do for you. To see more, schedule a demo with one of our knowledgeable associates.

Schedule Demo

If you want to learn more about push notifications click here.