Our Team

Leadership & Board

Meet the experienced team behind Localytics, dedicated to helping brands create personalized mobile experiences that drive engagement, loyalty, and conversion.

John Dobrowolski

CEO

is the CEO of Localytics. He is a seasoned technology executive with extensive experience in go-to-market leadership and a deep background in marketing technology and services. Before Localytics, John was a general manager, overseeing social advertising software businesses for ad tech leaders Skai and Nanigans. He played a key marketing and business development role as an early employee with MasterClass. Most recently, John ran his own consultancy and executive search practice, specializing in b2b saas startups. John holds a BA in Economics from Tufts University. He lives in Austin, Texas, with his wife and two kids.

Derick Thompson

VP of Operations

is the VP of Operations for Localytics. He has an extensive tenure and continuity with the business, with a history dating back to 2014 through numerous cross-functional roles ranging across Engineering, Professional Services and Customer Success. He has played a key role in translating the needs of the industry to actionable solutions that continue to drive mobile growth across the product's largest Enterprise clients. Derick has a Bachelor's in Computer Science from Boston University, and remains local to the Boston area today with his wife and son.

Sarah Fletcher

Chief of Staff

is the Chief of Staff at Localytics, partnering with the CEO and leadership team to drive strategy, alignment, and execution across the organization. A long-time advocate of Localytics, she brings nearly a decade of experience with the platform as a customer, partner, and leader, giving her deep insight into the business and its customers. Sarah has a strong background in B2C mobile marketing, having built and led teams in mobile-first organizations and used Localytics as a power user to drive growth and engagement. She brings that practitioner’s perspective to her role, combining strategic leadership with hands-on product experience. In addition to strengthening internal operating rigor, Sarah serves as an executive sponsor to some of Localytics’ largest customers, working closely with them to deliver long-term value. She holds a B.S. in Graphic Design from Florida State University and an M.B.A. in Marketing from Saint Leo University, and lives in Sarasota, Florida, with her husband and two kids.

Juan Yrigoyen

Head of Product

is the Head of Product at Localytics, leading product strategy and development to deliver innovative mobile analytics and marketing solutions. Juan brings deep expertise in product management and a passion for building user-centric experiences that help enterprise brands connect with their customers.

Carl Jones

Head of Software Engineering

is the Head of Software Engineering at Localytics, leading the engineering team in building scalable, high-performance mobile analytics and marketing solutions. Carl brings extensive experience in software architecture and team leadership, driving technical excellence across the platform.

Andy Ambrose

Board Member

is a partner at Palm Venture Studios, spending his time investing in growth stage technology companies, as well as advising and consulting early stage companies. Andy is a serial entrepreneur, most recently co-founder of Liveoak Technologies which was acquired by DocuSign in 2020. Andy spent over 20 years in Fintech and Financial Services, as well as over a decade investing as an LP in several venture capital funds. Andy has a Bachelor's degree from Texas A&M University, and is a native Texan who has spent the last 20+ great years in Austin, TX.

Rob Pflieger

Board Member

is Chief Investment Officer at Palm Ventures focusing on the firm's private equity and public equity investments. Prior to joining Palm Ventures, Mr. Pflieger was the General Partner of Crystal Brook Capital Partners, a small cap focused hedge fund, which he founded in 2014. Mr. Pflieger holds a B.B.A., summa cum laude from the University of Michigan and an MBA, with high distinction from Harvard Business School.

Join Our Team

We're always looking for talented individuals who are passionate about mobile marketing, analytics, and creating exceptional customer experiences.

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