For Product

Measure Usage. Gather Feedback. Iterate Faster.

Combine powerful product analytics with in-app messaging to understand what users do, learn why they do it, and act on insights in real-time.

Analytics and Messaging, Unified

Don't just observe user behavior—engage with users to understand the "why" behind the data.

Product Analytics

Track feature adoption, user flows, retention, and engagement metrics to understand how your product is being used.

  • Funnel & conversion analysis
  • Feature usage tracking
  • Cohort & retention reports

In-Context Messaging

Collect qualitative feedback at the exact moment users interact with features—no surveys needed.

  • In-app feedback prompts
  • NPS & satisfaction surveys
  • Feature request collection

Close the Feedback Loop

Transform data into dialogue. Use analytics to identify opportunities, then message users to validate and learn.

Identify

Spot usage patterns

Segment

Target behaviors

Ask

Trigger feedback

Learn

Combine insights

Comprehensive Product Intelligence

Every metric you need to understand product performance and user engagement.

Funnel Analysis

Visualize user journeys, identify drop-off points, and optimize conversion paths.

Feature Adoption

Track which features drive engagement and which need improvement or promotion.

Cohort Retention

Measure retention by user cohort and identify what keeps users coming back.

User Segments

Create dynamic segments based on behavior, attributes, and engagement levels.

Trend Analysis

Monitor metrics over time to spot trends, anomalies, and seasonal patterns.

Custom Dashboards

Build personalized dashboards with the metrics that matter most to your team.

Collect Feedback Where Users Are

Use Push, In-App, and Inbox messaging to gather feedback at the perfect moment—without disrupting the user experience.

Push for Re-engagement

Reach churned users with quick surveys to understand why they left.

In-App for Context

Trigger feedback prompts after specific actions or feature interactions.

Inbox for Thoughtful Responses

Let users respond to surveys on their own time with persistent inbox messages.

Feedback Trigger Example

WHEN
User completes "Checkout"
AND
Has made 3+ purchases
THEN
Show NPS survey (In-App)
Expected Response Rate
34%

Product Team Workflows

Real scenarios where analytics + messaging accelerates product development.

Feature Launch Validation

Track new feature adoption and collect immediate feedback from early users to iterate quickly.

AnalyticsIn-App

Churn Prevention

Identify at-risk users through engagement decline and proactively ask what would make them stay.

SegmentsPush

Onboarding Optimization

Analyze where new users struggle and guide them with helpful tips while gathering friction feedback.

FunnelsIn-App

Roadmap Prioritization

Survey power users about feature requests and correlate with usage data to prioritize your backlog.

CohortsInbox

Frequently Asked Questions

Common questions from product teams about Localytics.

Build Products Users Love

Combine the power of analytics and messaging to create a continuous feedback loop that drives product growth.